Press release
Press release
CupoNation launches Back-to-School.deals portal in Australia

CupoNation, a globally leading operator of online coupon and deals portals, announced the launch of its Back to School portal today, expanding its offering of savings opportunities for all online shoppers in Australia.

Munich, August 28, 2017 - CupoNation, a globally leading operator of online coupon and deals portals, announced the launch of Back-to-School.deals today, expanding its offering of savings opportunities for all online shoppers in Australia. The new website enables Australian parents and students with tight budgets to discover the best opportunities to save money when they shop online on back-to-school.deals/au.

«The time just before the school starts has become a period of high costs for parents and students. Back-to-School.deals is a portal we created especially for those consumers who are facing this chaos and costs. Our aim is to help Australian consumers by gathering all information, data, and the best Back to School deals on one dedicated portal and help them to save money and time», says Bruno Botelho, Marketing Associate at CupoNation Australia.

According to the Australian Bureau of Statistics (ABS), there were 3,798,226 students enrolled in 9,414 schools across Australia in 2016. Australia has more than 40 local universities and overseas institutions that operate in Australia. The National Department of Education and Training states that 1,249,544 students were enrolled at universities in Australia in 2016.

On Back-to-School.deals, CupoNation provides insights on this period plus great deals during the event in Australia. CupoNation is offering the most comprehensive selection of inspirational shopping tips, recommendations, and info on how to save for this period on one website. It collects the best offers from a wide range of online shops and brands such as Target, Microsoft, AliExpress, and Nike, helping parents and students to save money on buying school supplies for the upcoming scholar year. CupoNation launched the Back-to-School.deals in six countries around the world in 2017.

«We are convinced that Australia is the best next market to launch our Back-to-School.deals portal, given our success of Black-Friday.sale, which in a matter of few months emerged as the market leader for this special sales day. We are confident about becoming the leading platform for this sales period in Australia very soon», says Carmen de la Iglesia, Global Marketing Manager at CupoNation.

About Back to School

Back to School is the period when parents and students are buying stationery, school supplies for the upcoming scholar year. In Australia, this period might vary by state and territory throughout Australia since each State and Territory Government sets its school start dates. Generally, it happens usually around one month and a half before the classes start. During this period, different stores start to advertise special sales for products related to what may be needed during the scholar time, ranging from school and office supplies to clothing, and electronics.

 
Contact
Global Communication
Arjan Vlaskamp
arjan.vlaskamp@cuponation.com
+49 15115943885